Paul Jackson of Animalhouse Fitness discusses managing rapid growth and the strategic planning required to transition from a single viral product to a sustainable long-term brand.
Paul Jackson of Animalhouse Fitness discusses managing rapid growth and the strategic planning required to transition from a single viral product to a sustainable long-term brand.
Jennifer Sutton discusses navigating the fragmented marketing industry by aligning marketing strategies with overarching business objectives through rigorous strategic planning.
Ian and Mark Hammersley discuss the 'flying bridge methodology,' using weekly ecommerce checks to inform and adjust the organization's strategic direction and resource allocation.