Strategic Business Planning

Answer

Marketing expert Jennifer Sutton explores aligning strategies with business objectives and the role of leadership in effective strategic planning.

Source: Mastering the Latest Tactics in Ecommerce Marketing - with Jennifer Sutton on eCommerce Marketing Podcast.

Top episodes

1. 1. Mastering the Latest Tactics in Ecommerce Marketing - with Jennifer Sutton

   eCommerce Marketing Podcast

   Marketing expert Jennifer Sutton explores aligning strategies with business objectives and the role of leadership in effective strategic planning.

2. 2. Joint Business Planning With Lauren Livak and Nate Pinkston - Episode 359

   Ecommerce Braintrust

   Lauren Livak and Nate Pinkston break down the 'Joint Business Planning' framework and the logistics of stakeholder engagement for ecommerce brands.

3. 3. 224. Why It’s Okay to Ignore Conventional Wisdom in Your Biz

   eCommerce Badassery

   A critique of conventional wisdom, emphasizing the need for personalized strategic planning that defines a business's long-term direction.

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