Social Media Roi

Answer

Charlotte Palermino discusses building a community on TikTok and explicitly addresses measuring ROI for social media efforts in a brand's marketing machine.

Source: The Do’s and Don’ts for Social Media Marketing on Shopify Masters.

Top episodes

1. 1. The Do’s and Don’ts for Social Media Marketing

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   Charlotte Palermino discusses building a community on TikTok and explicitly addresses measuring ROI for social media efforts in a brand's marketing machine.

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   Chase Dimond explains his strategy for growing a massive LinkedIn following and discusses the ROI of social media and networking value propositions.

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   A forward-looking guide on organic social strategy, specifically focusing on ROI measurement and shifting focus to business-impact metrics like conversions.

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