Live Commerce and social video expert Nick Mattingly discusses the current opportunities in livestreaming for brands and the tools needed to succeed.
Live Commerce and social video expert Nick Mattingly discusses the current opportunities in livestreaming for brands and the tools needed to succeed.
Explores the massive growth of livestream shopping, looking at successful models in China and how Western brands can foster community through live engagement.
Vincenzo Toscano breaks down how to use Amazon Live as a social-style streaming platform to drive product discovery and sales.