Explores the rise of social commerce and how brands can turn social media likes into actual sales through strategic platform integration.
Explores the rise of social commerce and how brands can turn social media likes into actual sales through strategic platform integration.
Founder Charlotte Palermino discusses building a viral brand on TikTok and the relationship between social media engagement and ecommerce revenue.
Focuses on building and converting an audience on social media, featuring real-world strategy from the managing director of a successful ecommerce brand.