Jimmy Kim and Chase Dimond break down SMS copywriting and strategy, specifically highlighting the failure to segment lists as a top mistake.
Jimmy Kim and Chase Dimond break down SMS copywriting and strategy, specifically highlighting the failure to segment lists as a top mistake.
A replay from Commerce Accel 2022 featuring a panel discussion on using SMS and Email to drive customer lifetime value.
An interview with the co-founder of Postscript covering best practices for SMS marketing, including behavioral segmentation.