Shopper Marketing Strategies

Answer

A look at retail innovation, including Walmart's strategy to mimic high-end beauty experiences and impactful in-store (IRL) initiatives.

Source: The Great KitKat Heist, the "Sephora-fication" of Walmart, and More | Reimagining Retail on Behind the Numbers: an EMARKETER Podcast.

Top episodes

1. 1. The Great KitKat Heist, the "Sephora-fication" of Walmart, and More | Reimagining Retail

   Behind the Numbers: an EMARKETER Podcast

   A look at retail innovation, including Walmart's strategy to mimic high-end beauty experiences and impactful in-store (IRL) initiatives.

2. 2. Boosting Your Brand with Offline Sales - with Taylor Sanford

   eCommerce Marketing Podcast

   Taylor Sanford discusses blending offline sales strategies with online marketing to create brand awareness and boost organic sales.

3. 3. How J.McLaughlin is Acting on its Biggest Opportunity: Customer Acquisition

   Total Retail Talks

   J.McLaughlin's leadership discusses customer acquisition and maintaining a seamless integrated experience across retail channels.

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