Austin Leonard, VP and GM of Dollar General Media Network, explains how the retailer uses its 21,000-store audio network to reach shoppers and drive loyalty.
Austin Leonard, VP and GM of Dollar General Media Network, explains how the retailer uses its 21,000-store audio network to reach shoppers and drive loyalty.
EMARKETER analyst Sarah Marzano discusses the evolution of in-store retail media, personalization, and the data needed to scale shopper engagement in physical retail.
Chris Perry of firstmovr joins the show to discuss industry benchmarks for shopper centricity, digital merchandising, and the launch of the ENDCAP Awards.