Shopper Behavior

Answer

Explores how behavioral economics and visual merchandising influence shopper decisions and impulse buys at checkout.

Source: Get More ‘Cha-Ching’ from Checkout Experiences on Retail Remix.

Top episodes

1. 1. Get More ‘Cha-Ching’ from Checkout Experiences

   Retail Remix

   Explores how behavioral economics and visual merchandising influence shopper decisions and impulse buys at checkout.

2. 2. #168 How the health crisis has changed consumer behavior

   Retail Gets Real

   Discusses major shifts in consumer behavior during times of crisis and how retailers must adapt to changing shopping habits.

3. 3. Dr. BJ Fogg On The Fogg Behavior Model

   Ecommerce Conversations

   Stanford professor Dr. BJ Fogg explains his behavior model and how ecommerce brands can use it to influence shopper actions.

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