Explores 2024 holiday marketing trends and shifting consumer behavior across new e-commerce platforms like TikTok Shop and Temu.
Explores 2024 holiday marketing trends and shifting consumer behavior across new e-commerce platforms like TikTok Shop and Temu.
Focuses on the psychology of routine versus impulse in shopper behavior and how it impacts long-term customer value.
Analyzes how the traditional shopping calendar is dissolving and how consumer expectations and behaviors are adapting to year-round sales events.