Vimmi co-CEO Eitan Koter shares a playbook for transforming eCommerce strategy using shoppable videos to convert passive viewers into active buyers.
Vimmi co-CEO Eitan Koter shares a playbook for transforming eCommerce strategy using shoppable videos to convert passive viewers into active buyers.
Eitan Koter discusses the revolution of online shopping through video, focusing on direct purchase capabilities and community building.
An exploration of whether video commerce is the next big thing, featuring insights into mobile-first experiences and influencer integration.