Co-CEO of Vimmi, Eitan Koter, explains how to transform eCommerce strategy using shoppable videos to convert passive viewers into active buyers.
Co-CEO of Vimmi, Eitan Koter, explains how to transform eCommerce strategy using shoppable videos to convert passive viewers into active buyers.
Explore the evolution of video commerce and how shoppable videos allow direct purchases from within the content to drive engagement and sales.
Norbert Strappler and Eitan Koter discuss if shoppable videos are the future of eCommerce and how brands can build stronger relationships through video.