Anton Ekström explains why an ecosystem-first approach is key for growth, treating Shopify as a 'Commerce OS' rather than just a store builder.
Anton Ekström explains why an ecosystem-first approach is key for growth, treating Shopify as a 'Commerce OS' rather than just a store builder.
Industry veteran Kurt Elster discusses the current state of Shopify themes, upgrades, and the broader partner/app ecosystem.
Explores how AI-powered SMS fits into the Shopify ecosystem and why focusing exclusively on Shopify allows for deeper product integration.