Explores the evolution of SEO and GEO (Generative Engine Optimization), focusing on new measurement tools and blueprints for the AI era.
Explores the evolution of SEO and GEO (Generative Engine Optimization), focusing on new measurement tools and blueprints for the AI era.
SEO veteran Miracle Inameti-Archibong discusses how to handle the shift to AI search and the specific metrics needed to monitor performance in this new landscape.
David Kaufmann of SEOCrawl discusses the role of SEO tools in tracking performance, understanding user behavior, and measuring success in eCommerce.