Dylan Ander discusses the transition from traditional SEO to AI-driven optimization (AEO/GEO), explaining how to ensure brands remain visible to LLMs.
Dylan Ander discusses the transition from traditional SEO to AI-driven optimization (AEO/GEO), explaining how to ensure brands remain visible to LLMs.
Explores why traditional SEO is insufficient and how intent-based discovery is changing ecommerce through AI-driven search behaviors.
A deep dive into ranking in the age of ChatGPT and Google's AI overviews, focusing on what no longer works and how to adapt today.