DJ Sprague, CMO of Shopper Approved, explores the psychology of building trust through systematic reputation management and strategic review collection.
DJ Sprague, CMO of Shopper Approved, explores the psychology of building trust through systematic reputation management and strategic review collection.
Scott Brandley and DJ Sprague discuss why online reputation is a make-or-break factor for e-commerce and how new businesses can build trust without existing reviews.
Scott Brandley, CEO of Shopper Approved, highlights the importance of strategic partnerships with review platforms and leveraging customer reviews for reputation power.