Explores the 'Seasonal Specialist' model where 80%+ of revenue occurs in short windows, providing strategies to dominate peak periods.
Explores the 'Seasonal Specialist' model where 80%+ of revenue occurs in short windows, providing strategies to dominate peak periods.
Focuses on PPC budget allocation for Amazon, specifically how to adjust spending based on seasonal sales events and holidays.
Outlines six ways to drive more sales during the end-of-year holiday rush and how to maintain momentum after major sales events.