Seasonal Sales

Answer

Mark and Ian unpack the Seasonal Specialist model, exploring how to dominate peak periods where 80% of revenue happens in a short window.

Source: The Seasonal Specialist Ecommerce Model – How to Dominate Your Peak and Avoid the Drop on Ecommerce: The Hammersley Brothers.

Top episodes

1. 1. The Seasonal Specialist Ecommerce Model – How to Dominate Your Peak and Avoid the Drop

   Ecommerce: The Hammersley Brothers

   Mark and Ian unpack the Seasonal Specialist model, exploring how to dominate peak periods where 80% of revenue happens in a short window.

2. 2. 245. Lounge Lessons: How to Increase My Sales Year Round

   eCommerce Badassery

   Discusses how to handle the feast-or-famine nature of seasonal businesses, exploring whether year-round steady sales are always the better goal.

3. 3. 257. 6 Ways to Make More Sales Before the End of the Year

   eCommerce Badassery

   Covers six specific ways to drive more sales during the final stretch of the year after the major holiday peaks have passed.

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