Mark and Ian explore the Seasonal Specialist model, discussing how to dominate peak periods (6-8 weeks) and manage the business during extreme revenue fluctuations.
Mark and Ian explore the Seasonal Specialist model, discussing how to dominate peak periods (6-8 weeks) and manage the business during extreme revenue fluctuations.
Marcus Johnson and Arielle Feger discuss how seasonal moments provide insights into consumer desires and how to use predictive modeling for future demand.
Steven Borrelli of Cuts Clothing joins Taylor to discuss growing a brand, managing supply chains, and shifting demand strategies across different seasons.