Seasonal Business Operations

Answer

Susan Cooper of BrightStarKids discusses the rollercoaster of global seasonal operations, focusing on marketing, inventory, and capacity during peak periods.

Source: Tools, Strategies and Apps for Improving your Facebook Ads on The eCommerceFuel Podcast.

Top episodes

1. 1. Tools, Strategies and Apps for Improving your Facebook Ads

   The eCommerceFuel Podcast

   Susan Cooper of BrightStarKids discusses the rollercoaster of global seasonal operations, focusing on marketing, inventory, and capacity during peak periods.

2. 2. How This Entrepreneur Brought Consistent Sales to a Seasonal Business

   Shopify Masters

   Curt Nichols explains how he turned Glade Optics (seasonal) into a full-time venture through quality customer service and consistent sales strategies.

3. 3. 287. The haunt is on at Party City with Odette Welling, Vice President of Merchandising

   Retail Gets Real

   Party City's VP of Merchandising discusses the massive operational undertaking of Halloween, including hiring 20,000 seasonal staff and complex global sourcing.

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