Explains how to use the Returning Customer rate as a 'thermometer' for business health and provides benchmarks for growth.
Explains how to use the Returning Customer rate as a 'thermometer' for business health and provides benchmarks for growth.
A strategic guide on balancing new vs. returning customers by analyzing Shopify dashboard metrics.
A deep dive into the nuances of the returning customer rate Shopify shows you and how to calculate a more accurate 'elective' version.