EMARKETER analyst Sarah Marzano discusses the next stage of retail media focusing on the in-store unlock and brick-and-mortar opportunities.
EMARKETER analyst Sarah Marzano discusses the next stage of retail media focusing on the in-store unlock and brick-and-mortar opportunities.
A live debate from Shoptalk Spring covering retail media confessions, hype cycles, and the evolution of agentic commerce.
Explores the in-store opportunity of retail media, specifically focusing on screens, shelves, and signals to drive shopper experience.