Retention expert Thomas Lalas shares his framework for achieving an 85% repurchase rate for CPG brands in 2025.
Retention expert Thomas Lalas shares his framework for achieving an 85% repurchase rate for CPG brands in 2025.
A guide for brands to drive repeat sales on autopilot by shifting focus from acquisition to intentional retention architecture.
Jessica Totillo Coster identifies marketing gaps, highlighting that long-term value is found in converting new shoppers into repeat customers.