Explores building long-term customer relationships and 'super fans' using the '1,000 True Fans' principle to drive 100x growth.
Explores building long-term customer relationships and 'super fans' using the '1,000 True Fans' principle to drive 100x growth.
A deep dive into 15 habits for mastering business relationships and applying those principles to customer interactions.
A case study on how David's Bridal uses a gifting program to promote relationship marketing and move beyond one-off transactions.