Realistic Growth Expectations

Answer

Randall Thompson discusses why founders set wrong growth goals and how to align expectations with business reality.

Source: Why Most Founders Set the Wrong Growth Goals on Ecommerce Playbook.

Top episodes

1. 1. Why Most Founders Set the Wrong Growth Goals

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   Randall Thompson discusses why founders set wrong growth goals and how to align expectations with business reality.

2. 2. 2026 Forecast Planning: Board vs Budget vs Bonus Explained

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   Richard and Luke break down a 3-forecast model (Board, Budget, Bonus) to manage various growth expectations for the upcoming year.

3. 3. DTC is Dead… Or Is It? The Rebirth That’s Coming in 2025

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