Discussion on founder mode, gift-with-purchase strategies, Meta updates, and the importance of incremental attribution and third-party analytics.
Discussion on founder mode, gift-with-purchase strategies, Meta updates, and the importance of incremental attribution and third-party analytics.
Motion's CEO joins to discuss AI's role in marketing, decision quality frameworks, and doubling A/B testing velocity.
A breakdown of Black Friday/Cyber Monday offer structures and the philosophy of not letting 'perfect measurement' hinder good marketing.