Radio Advertising

Answer

The hosts discuss frameworks for diversifying marketing channels and measuring incremental value when moving beyond digital mainstays.

Source: 034: How To Launch New Channels and Identify Incremental Value In Your Ad Spend on Marketing Operators.

Top episodes

1. 1. 034: How To Launch New Channels and Identify Incremental Value In Your Ad Spend

   Marketing Operators

   The hosts discuss frameworks for diversifying marketing channels and measuring incremental value when moving beyond digital mainstays.

2. 2. E057: Inside Tecovas: Reporting, Merchandising & Growing the Brand with CMO Krista Dalton

   Marketing Operators

   The CMO of Tecovas discusses brand growth and merchandising strategy for a heritage-style brand.

3. 3. Building Demand Momentum Through Strategic Timing | Rima Mattok | Taboola | Bonus Episode

   Honest Ecommerce

   A discussion on expanding the media mix and strategic timing to combat rising ad costs on primary platforms.

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