ROAS Optimization

Answer

CEO Michael Erickson Facchin shares essential metrics and strategies like smart bidding and negative keywords to optimize ROAS and achieve high returns on Amazon advertising.

Source: The Secret Metrics for High Return on Amazon Advertising - Michael Erickson Facchin - Amazon Legends - Episode #333 on Amazon Legends Podcast.

Top episodes

1. 1. The Secret Metrics for High Return on Amazon Advertising - Michael Erickson Facchin - Amazon Legends - Episode #333

   Amazon Legends Podcast

   CEO Michael Erickson Facchin shares essential metrics and strategies like smart bidding and negative keywords to optimize ROAS and achieve high returns on Amazon advertising.

2. 2. [Greatest Hits] How to Optimise Advertising Budget Creatively for eCom with Yahav Hartman of Madgicx

   The eCom Ops Podcast

   Yahav Hartman discusses creative budget optimization and analyzing marketing trends to achieve high ROAS in eCommerce advertising.

3. 3. Why Your ROAS Target Is Killing Your Business (And How to Fix It)

   The Bottom Line: Ecommerce Tactics for Profitable Growth

   An episode dedicated to the pitfalls of ROAS targeting and tactical fixes for aligning ad spend with bottom-line profitability and customer acquisition goals.

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