A comprehensive guide from August 2024 covering budget planning, platform strategies, and audience testing to prepare for the Q4 peak season.
A comprehensive guide from August 2024 covering budget planning, platform strategies, and audience testing to prepare for the Q4 peak season.
Focuses on Meta Ads strategy and the 'drop model' while initiating Q4 budget planning for the upcoming season.
The host walks through a holiday marketing plan from the perspective of an eCommerce CEO, covering flash sales and gift guides.