Proprietary Data Utilization

Top 3 podcast episodes answering this question on AskThePods · using proprietary data effectively.

Answer

Mark Rubin discusses fixing e-commerce data and choosing tech stacks to leverage AI, emphasizing how proper data setups allow brands to win amidst platform wars.

Source: AI, Data, and Platform Wars: Is Your Brand Set Up to Win? — Mark Rubin | How AI Changes Ecommerce Operations, What Strong Tech Setups Brands Need, How Platform Wars Hurt Brands, What Agentic AI Means Today, How Winning Brands Prepare Ahead (#483) on Ecommerce Coffee Break.

Top episodes

  1. 1. AI, Data, and Platform Wars: Is Your Brand Set Up to Win? — Mark Rubin | How AI Changes Ecommerce Operations, What Strong Tech Setups Brands Need, How Platform Wars Hurt Brands, What Agentic AI Means Today, How Winning Brands Prepare Ahead (#483)

    Ecommerce Coffee Break

    Mark Rubin discusses fixing e-commerce data and choosing tech stacks to leverage AI, emphasizing how proper data setups allow brands to win amidst platform wars.

  2. 2. Marketing Isn’t Broken, Your Data Is - Justin Rashidi

    The eCom Ops Podcast

    Justin Rashidi of SeedX argues that marketing failures are often data failures, focusing on data governance and creating a single source of truth for business decisions.

  3. 3. Beyond Sponsored Products: What Offsite Means for the Media Plan | Behind the Numbers Special Edition Podcast

    Behind the Numbers: an EMARKETER Podcast

    Explores offsite media strategies using data partnerships, clean rooms, and privacy-compliant identifiers to utilize brand data for targeted advertising.

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