Promotional Campaigns

Answer

A deep dive into the technical and strategic execution of ecommerce promotions, from planning to final analysis.

Source: The Mechanics of Executing a Promotion on Ecommerce Playbook.

Top episodes

1. 1. The Mechanics of Executing a Promotion

   Ecommerce Playbook

   A deep dive into the technical and strategic execution of ecommerce promotions, from planning to final analysis.

2. 2. 365. Replay: The Revenue Hiding in the Back-end of Your Business

   eCommerce Badassery

   Explores hidden revenue through back-end campaigns, limited edition bundles, and multi-day promotional strategies that don't rely solely on discounting.

3. 3. 136. [BIZ BITE] How Long Should I Run a Sale or Promotion in My eCommerce Business?

   eCommerce Badassery

   Answers the specific question of how long a sale or promotion should last to maximize revenue without damaging the brand.

← Search again on AskThePods