Focuses on designing 'Peak Season' offers and features a specific segment on strategic promotional calendar planning to schedule sales and offers effectively throughout the year.
Focuses on designing 'Peak Season' offers and features a specific segment on strategic promotional calendar planning to schedule sales and offers effectively throughout the year.
Covers how to organize a 12-month marketing calendar and integrate it into financial forecasting to gain clarity on business performance.
A guide to mid-year planning, emphasizing that the actions taken in Q3—including planning and coordinating relationships—decide Q4 profitability.