Explores the 'sea change' in e-commerce discovery driven by Rufus, Amazon's AI shopping assistant, and the shift toward algorithmic recommendation engines.
Explores the 'sea change' in e-commerce discovery driven by Rufus, Amazon's AI shopping assistant, and the shift toward algorithmic recommendation engines.
A dedicated episode on building and implementing recommendation systems to increase revenue and deliver personalization that converts browsers into buyers.
Focuses on using Google-powered AI search and recommendation models (Retail API) to boost Shopify sales through predictive analytics and browsing data.