Explores the best ways to validate new product ideas and identify scalable winners to prevent common e-commerce brand failures.
Explores the best ways to validate new product ideas and identify scalable winners to prevent common e-commerce brand failures.
Filipe Castro Matos discusses building products around real customer needs and using structured frameworks for GTM strategies and validation.
John Li explains how to use consumer feedback and data-driven insights to validate product viability and understand purchaser psychology.