Product Line Extension

Answer

Chris Davey discusses strategies for developing product extensions that piggyback on existing popular brands to drive growth.

Source: E593: How to Develop Products That Piggyback On Popular Brand Names on The EcomCrew Ecommerce Podcast.

Top episodes

1. 1. E593: How to Develop Products That Piggyback On Popular Brand Names

   The EcomCrew Ecommerce Podcast

   Chris Davey discusses strategies for developing product extensions that piggyback on existing popular brands to drive growth.

2. 2. The Recipe for Launching Your Second Product

   Shopify Masters

   The founders of Pizza Cupcake share their recipe for successfully launching a second product and expanding their line.

3. 3. Inside AG1’s product expansion playbook (RERUN)

   Modern Retail Podcast

   AG1 CEO Kat Cole breaks down how the single-SKU brand expanded its product line with new flavors and supplements.

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