A detailed guide on planning and executing eCommerce product launches, emphasizing the importance of event-based marketing to drive sales results.
A detailed guide on planning and executing eCommerce product launches, emphasizing the importance of event-based marketing to drive sales results.
Host Jim Huffman shares tactical advice on the specific marketing and launch motions used to sell out a brand's inventory within 30 days.
Fishwife co-founder Becca Millstein explains how to plan a successful business and product launch focusing on quality, appeal, and pre-launch hype.