Jon Marsella of Jasper PIM discusses how a Product Information Management system helps Shopify brands scale, reduce errors, and increase sales velocity.
Jon Marsella of Jasper PIM discusses how a Product Information Management system helps Shopify brands scale, reduce errors, and increase sales velocity.
Focuses on selecting the right technology stack for digital transformation, specifically identifying PIM as a core component for managing product-related data.
Marcel Hollerbach discusses managing content complexity across multiple apps and channels, highlighting PIM's role in maintaining data consistency.