Mark and Ian Hammerley discuss how to validate new product ideas and identify if they have the potential to scale, aiming to prevent brand failure.
Mark and Ian Hammerley discuss how to validate new product ideas and identify if they have the potential to scale, aiming to prevent brand failure.
Entrepreneur-in-Residence Filipe Castro Matos discusses frameworks for building products around real customer needs and executing effective Go-to-Market strategies.
Amy Wees shares her journey from innovation to successful product launch, focusing on the critical steps of prototyping and market validation.