Product Experimentation

Answer

Yaseen and Yusuf Shurbaji from Prismfly discuss why experimentation and testing are critical for brand growth and lifetime value optimization.

Source: Why experimentation & testing need to be at the forefront of everything your brand does on Hit Subscribe | The subscription ecommerce podcast by Recharge.

Top episodes

1. 1. Why experimentation & testing need to be at the forefront of everything your brand does

   Hit Subscribe | The subscription ecommerce podcast by Recharge

   Yaseen and Yusuf Shurbaji from Prismfly discuss why experimentation and testing are critical for brand growth and lifetime value optimization.

2. 2. Ecommerce: Powerful Split Tests Part 3

   Ecommerce: The Hammersley Brothers

   Part of a series on powerful split tests, this episode covers engagement devices and cart changes that drive the biggest differences in e-commerce performance.

3. 3. Test-Driven Marketing - with Tim Parkin

   eCommerce Marketing Podcast

   Marketing coach Tim Parkin discusses the 'Test-Driven Marketing' framework and the tools required to facilitate effective experimentation.

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