Erika Geraerts explains how her brand Fluff uses a limited drop model, opening only four times a year to maximize profit and community.
Erika Geraerts explains how her brand Fluff uses a limited drop model, opening only four times a year to maximize profit and community.
Yong-Soo Chung discusses the marketing and logistical frameworks necessary to run a successful product drop-based business.
Better Basics founder Samantha Rayner discusses the brand's shift to a drop model to manage inventory and fuel growth.