Explores the democratization of Connected TV (CTV) advertising, focusing on Roku's self-serve ad platform and how brands can leverage TV ads.
Explores the democratization of Connected TV (CTV) advertising, focusing on Roku's self-serve ad platform and how brands can leverage TV ads.
Paid media expert David Herrmann discusses diversifying ad spend across different channels and common pitfalls in modern media buying.
Marketing experts answer audience questions about growth, spend allocation, and transitioning from Amazon to DTC.