Premium Product Strategy

Answer

Alex Hormozi breaks down how to set premium prices to signal quality and exclusivity while targeting the right customers for high-ticket offers.

Source: How to Sell High Ticket Offers to the Right Customers | Ep 938 on The Game with Alex Hormozi.

Top episodes

1. 1. How to Sell High Ticket Offers to the Right Customers | Ep 938

   The Game with Alex Hormozi

   Alex Hormozi breaks down how to set premium prices to signal quality and exclusivity while targeting the right customers for high-ticket offers.

2. 2. From Pantry Staple To Premium Brand: Bold Bean Co’s Recipe for 250% Growth

   Shopify Masters

   The story of how Bold Bean Co achieved massive growth by repositioning a commodity product into a premium brand through storytelling and branding.

3. 3. S9 E2: Masterclass: Building 9 Figure Celebrity Partnerships (ft. Hexclad’s President)

   Limited Supply

   Hexclad's President discusses building a 9-figure brand through 'premiumization' and high-end celebrity partnerships.

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