Eric Bandholz discusses margin hacks and how strong branding and service allow for premium pricing in the current economy.
Eric Bandholz discusses margin hacks and how strong branding and service allow for premium pricing in the current economy.
Focuses on value-based pricing and positioning products to justify higher price points to achieve over 120% margin increases.
Amazon veteran Chad Rubin explains why raising prices isn't as risky as perceived and how value-based pricing works.