A deep dive into BFCM strategies, planning, and insights crucial for holiday and post-holiday marketing success for DTC brands.
A deep dive into BFCM strategies, planning, and insights crucial for holiday and post-holiday marketing success for DTC brands.
Discusses growth sprints and brand health, concluding with holiday shipping strategies and the 'Q5' period (the week following Christmas).
Taylor Holiday joins to discuss evolving meta performance, tighter margins, and changing consumer behavior in the current market.