DTC OG Ezra Firestone discusses evolving ecommerce strategies, building software companies like Zipify, and creating training businesses.
DTC OG Ezra Firestone discusses evolving ecommerce strategies, building software companies like Zipify, and creating training businesses.
Explores the evolution of media buying from technical execution to strategic ownership of the customer funnel and platform value.
Tactical insights into transactional SMS, subscription flows, and lifecycle design to increase LTV and prevent churn.