Gorgias strategic manager Neil Forrest discusses improving customer service through personalization, proactive support, and leveraging social media.
Gorgias strategic manager Neil Forrest discusses improving customer service through personalization, proactive support, and leveraging social media.
Explores how to balance privacy concerns with the consumer demand for highly personalized shopping and marketing experiences using zero and first-party data.
Jess Cervellon discusses unlocking personalized email marketing by transitioning from generic blasts to individualized messaging based on customer data.