Personalized Content

Answer

Software engineer Nikolay Gushchin discusses using AI to create smart product recommendations and personalized shopping experiences that boost Shopify sales.

Source: Boost Your Shopify Sales: How To Use AI For More Conversions — Nikolay Gushchin | Why Personalization Boosts Online Sales, How AI Lifts Conversions On Shopify, Why Most Tools Get Recommendations Wrong, Why “Shop The Look” Helps Fashion Stores (#401) on Ecommerce Coffee Break.

Top episodes

1. 1. Boost Your Shopify Sales: How To Use AI For More Conversions — Nikolay Gushchin | Why Personalization Boosts Online Sales, How AI Lifts Conversions On Shopify, Why Most Tools Get Recommendations Wrong, Why “Shop The Look” Helps Fashion Stores (#401)

   Ecommerce Coffee Break

   Software engineer Nikolay Gushchin discusses using AI to create smart product recommendations and personalized shopping experiences that boost Shopify sales.

2. 2. 218. How to Create a Personalized Customer Experience with Zero & First-Party Data

   eCommerce Badassery

   Learn how to use zero and first-party data to create personalized customer experiences and customized messaging in a privacy-conscious digital landscape.

3. 3. The Evolution of Ecommerce Search — Arv Natarajan | Why Conversational AI Simplifies Queries, What Makes A Perfect Search Page, How Visual Search Improves Discovery, Why "Revenue Per Search" Rules, Why Search And Browse Both Matter (#365)

   Ecommerce Coffee Break

   Arv Natarajan of GroupBy Inc. discusses the evolution of eCommerce search, conversational AI, and delivering personalized content/banners to specific visitor cohorts.

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