Alexa Curtis shares strategies for building a personal brand, leveraging lifestyle content, and cold pitching to secure major brand deals.
Alexa Curtis shares strategies for building a personal brand, leveraging lifestyle content, and cold pitching to secure major brand deals.
Explores how founder-led content and personal presence can reduce CAC and build deeper brand affinity in an era where faceless brands are fading.
Creative directors Sarah and Chris Rhoads discuss humanizing brands by having founders show up and overcoming the resistance to self-promotion.