Rachel Swanson discusses using data-driven storytelling to turn large datasets into actionable insights about customer behavior and needs.
Rachel Swanson discusses using data-driven storytelling to turn large datasets into actionable insights about customer behavior and needs.
This episode focuses on architecting a business for sale, vetting potential owners, and using data tracking to prepare for an exit.
An exploration of conversion rate optimization (CRO) and the intricate processes successful brands use to set objectives and make data-backed decisions.