Odette Welling of Party City discusses the massive undertaking of preparing for Halloween, including hiring 20,000 seasonal staff and sourcing décor a year in advance.
Odette Welling of Party City discusses the massive undertaking of preparing for Halloween, including hiring 20,000 seasonal staff and sourcing décor a year in advance.
A deep dive into the pros and cons of seasonal products and strategies to optimize them for maximum profit during peak shopping windows.
A panel of experts discusses essential strategies for Q4 and holiday season preparedness, focusing on Amazon FBA and general e-commerce.