Explore how to build traffic and revenue beyond Google as search behaviors change, emphasizing the necessity of diversification.
Explore how to build traffic and revenue beyond Google as search behaviors change, emphasizing the necessity of diversification.
Allen Walton discusses his experience being banned by Google Ads and the resulting need to find alternative paid traffic channels like Pinterest and Microsoft.
A forward-looking discussion on shifting customer behaviors and how to allocate budget to explore new traffic opportunities beyond traditional search.