Paid Search Strategy

Top 3 podcast episodes answering this question on AskThePods · paid search strategy for small business.

Answer

Expert Rafael from Pilothouse discusses deep-dive Google Ads strategies, auditing accounts, and common pitfalls like overspending on branded search.

Source: Ep 401: Common Google Ads Mistakes – PMax Errors & Overspending on Branded Search | AKNF on DTC Podcast.

Top episodes

  1. 1. Ep 401: Common Google Ads Mistakes – PMax Errors & Overspending on Branded Search | AKNF

    DTC Podcast

    Expert Rafael from Pilothouse discusses deep-dive Google Ads strategies, auditing accounts, and common pitfalls like overspending on branded search.

  2. 2. Ep 427: How to Structure Your Google Ads Campaigns (and Long Live the Cookie!) | AKNF

    DTC Podcast

    Dougie, Google Lead at Pilothouse, explains how to structure Google Ads campaigns for maximum efficiency and strategic keyword targeting.

  3. 3. Google Ads: CTC's Complete Playbook

    Ecommerce Playbook

    Tony Chopp breaks down the complete framework for turning Google Ads into a demand-harvesting machine for 7-9 figure brands.

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